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Business and Management
Beginner

Introduction to Revenue Management in Restaurant Business

Mahidol University International College

Business and Management

9 views
12 hours
0
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About This Course

This course provides an introduction to revenue management principles and practices tailored specifically for the restaurant industry. Participants will learn how to optimize pricing, manage demand, and maximize revenue through strategic decision-making. The course combines theoretical concepts with practical applications, making it ideal for current or future restaurant managers, owners, and hospitality professionals.

Learning Outcomes

  • Define content marketing and its role in the digital marketing landscape.
  • Analyze market demand and customer behavior to make informed pricing decisions.
  • Apply effective pricing strategies to maximize revenue.
  • Utilize technology and data analytics to support revenue management decisions.
  • Apply revenue management techniques for a restaurant.

Instructor

Dr.Sarinya Sungkatavat

Tourism and Hospitality Management Division

[email protected]

Tags

Course Overview

View Count

9 times

Category

Business and Management

Level

Beginner

Language

Not specified

Duration

12 hours

Development Year

2026

For Students

Target Audience

Consumer Behaviors, Sales and Marketing

Prerequisites

None

Assessment Criteria

70

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Introduction to Revenue Management in Restaurant Business - MUIC-CONNECT