About This Course

This course aims to explore the relationships between tour guiding and visitor experience by addressing the complex and multiple roles of the tourist guide in contemporary tourism; reviewing different types of visitors; determining visitor needs and preferences in new product development; and identifying meaningful ways to create a visitor experience in disruptive times.

Learning Outcomes

• •Students will be able to discuss the complex and multiple roles of a tour guide in contemporary tourism.
• •Describe the causes and consequences of the climate crisis.
• •Students will be able to differentiate types of tourists and identify consumer needs and preferences in new product development
• •Students will be able to indicate meaningful ways to create a visitor experience in disruptive times.